Australian health and fitness group Jetts celebrates rapid expansion with 200th club opening
- Milestones reached in just six years
- Approaching 200,000 members?
- Group targeting a further 50 clubs by the end of 2013
- NSW is the next key growth target area
Australia's leading 24/7 health and fitness group has celebrated the opening of its 200th club in Brisbane, marking a significant milestone for the Jetts group just six years after opening its first club in 2007. With their sights on expansion in NSW and the milestone of 200,000 members approaching, the group will target a further 50 clubs to add to its Australasian network in 2013.
Adrian McFedries, Jetts Group Managing Director, said "We have an outstanding team of people in the Jetts network that are committed to maintaining our leadership of the 24/7 fitness industry. The essence of Jetts is providing members with freedom of choice – low fees, no contracts and 24/7 access to 200+ conveniently located gyms. I am immensely proud of our six year journey. Today we are announcing the 199th club in Belmont, Victoria, and the 200th club in Fortitude Valley, Brisbane; that's an incredible achievement and the result of a remarkable team of people. From here, our focus is on Sydney where there is significant market potential and we aim to add 20 clubs in NSW by the end of 2013".
The group is targeting a 53 per cent increase in turnover this year having reported revenue of $74 million for 2011-2012. Having pioneered the 24/7, no contracts, gym concept in Australia six years ago with just $150,000 in capital, the health and fitness group intends to operate around 350 successful clubs in Australasia by end of 2014 and are focused on international expansion.
The 200th milestone celebration follows the recent announcement that for a second year running, Jetts has been awarded 'Canstar Blue #1 gym for customer satisfaction' which demonstrates members have embraced the freedom of choice that Jetts offers.
McFedries added: “We are delighted to open our 200th club and our commitment to our members remains the same just as it was when we opened our very first club. We are here to cater for members' needs and perfectly complement their lifestyle, in terms of convenience, affordability and a great all-round experience.”
Club owners John Hall and Mario Koukides are delighted to be opening the 200th club. With two other clubs in Brisbane in addition to Fortitude Valley, the club owners say the five star ratings Jetts has received for overall customer satisfaction, value for money, and flexibility of membership is achievable when the fundamental franchise model is operating effectively.
"The fitness trend is on the rise and with this new club we're providing more members, who are living and working close to the City, with a great gym choice. Owning a club is very much an active investment for me; health and fitness is huge and the market potential is growing. We operate high standards, in terms of service and team work. Jetts offers outstanding value in conjunction with clean, convenient workout facilities with the equipment members use on a regular basis. The 24/7 model is designed to work for the member," said Mr Hall.
Jetts currently operates clubs in Queensland, New South Wales, Victoria, South Australia, Western Australia, Tasmania and New Zealand.